Senior Marketing

Cairo Egypt, Egypt

Short summary of the job: The Senior Marketing Specialist is responsible for ensuring the strategic alignment between the organization’s goals and the development of marketing campaigns to meet those objectives. This role requires a deep understanding of digital marketing and the key performance indicators used to track specific channels including web, social, paid search, SEO, email, etc.

Responsibilities

  • Conduct market research to find answers about consumer requirements, habits and trends

  • develop ideas for creative marketing campaigns

  • Assist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning etc.)

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  • Collaborate with marketing and other professionals to coordinate brand awareness and marketing efforts

  • Plan and execute initiatives to reach the target audience through appropriate channels (social media, e-mail, TV etc.)

  • Assist in analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies

Challenges

  • Team is Inexperienced or Understaffed.
  • Difficulty Interpreting Marketing Report Data.
  •  Breakdown in marketing department communication.
  •  Disconnect when interacting with executives.
  • Can't “Close the Loop” with the Sales Team

Must Have

  • Proven experience as marketing specialist or similar role

  • Thorough understanding of marketing elements (including traditional and digital marketing such as SEO/Social media etc.) and market research methods

  • Demonstrable experience in marketing data analytics and tools

  • Solid computer skills, including MS Office, marketing software (Adobe Creative Suite & CRM) and applications (Web analytics, Google Adwords etc.)

  •  development tools (e.g. Dreamweaver) desired

  • Well-organized and detail oriented

  • Exceptional communication and writing skills

  • Commercial awareness partnered with a creative mind


What's great in the job?

  • Social and medical insurance.
  • You will gain experience that help you in your future.
  •  You can easily get promoted
Job Complexity:
Personal Evolution:
Variability of the Job:
Job Security:
Overachieving Possibilities:
Team / Company Size:

10 / 40 people

Avg Deal Size:

$15k

Sales Cycle:

3 months

Company Growth:

50% YoY

Company Maturity:

Profitable

Benefits

Healthcare, dental, vision, life insurance, Flexible Spending Account (FSA), Health Savings Account (HSA)

PTOs

Vacation, Sick, and paid leaves

Save on commute

Pre-tax commuter benefitsbr
(parking and transit)

Discount Programs

Brand-name product and services in categories like travel, electronics, health, fitness, cellular, and more

Prime location

Only a couple blocs from BART, Caltrain, Highway 101, carpool pickup, and Bay Bridge.

Sponsored Events

Tuesday Dinners, Monthly Lunch Mixers, Monthly Happy Hour, Annual day event

Sport Activity

Play any sport with colleagues and the bill is covered

Eat & Drink

Peet's and Philz coffee provided all day to order and pantry snacks